100 Years Of Audi

In 2009 the Audi company, established by August Horch on 16 July 1909, will celebrate its hundredth anniversary. The four rings of the Audi badge symbolise the brands Audi, DKW, Horch and Wanderer, which were combined under the umbrella of Auto Union in 1932. Auto Union and NSU, which merged in 1969, made many significant contributions towards the development of the car. AUDI AG was formed from Audi NSU Auto Union AG in 1985. Together with the two traditional companies Auto Union GmbH and NSU GmbH, Audi Tradition nurtures and presents the deep and diverse history of Audi.

Audi Tradition’s annual programme for 2009 is centred on the Audi centenary. More than 50 events have been planned. Two dates are especially significant: on 16 July 2009, exactly 100 years after the company was established, Audi is inviting guests to a commemorative ceremony in Ingolstadt; Germany’s Chancellor Angela Merkel has already agreed to attend. Not to be missed by every enthusiast and friend of the Audi brand: the largest historic motor sport event in the world – the Goodwood Festival of Speed in England, where Audi will be putting in a special appearance as ‘featured marque’.

[Source: Audi]